Becoming a Freelance Web Designer

In a fast changing, dynamic & globalizing world, customers are becoming design savvy with every passing hour. They interact daily with websites and catalogues and are slowly turning themselves into design critics. Hence, for freelance graphic design designers, the creation of the website is not the end, but it’s the beginning of the process & the integration of web development with its design elements gives life to a website.

But a website design is only as good as the revenue it generates, therefore the first step for all you graphic design designers would be to look out for clients since without them there won’t be any business. But again, finding your first client is an incredibly difficult task. The easiest way out of this roadblock is to start looking for freelance design projects in niche areas, like ecommerce designing, blog designing, creating twitter backgrounds etc, which in turn would help you to build your portfolio. Once you are done with the portfolio, you need to market your services to your prospective clients. You can start blogging about the services you offer and also make use of social networking websites. Sites like twitter are an excellent medium for getting freelance design projects. Also there are services like Elance, freelancejobs etc where you can bid for freelance projects.


Another important aspect of freelancing is the experience of working with clients. Depending on your luck, you can find a client who is terrible or fantastic. But the skill lies in finding great clients who will stick to you for all their web development needs and for this, the art of communication must never be overlooked. Communication could be the key differentiating factor from clinching the bid to keeping the client happy. And remember, there is nothing more important for your freelance business than a happy customer, as directly or indirectly he could bring new business opportunities for you. The recommendations and testimonials that you might get from your client will go a long way in establishing your name in the freelancing market. In a freelancing world, you are your own brand and you need to work really hard to build it. Fill in any gaps that you think your profile may have by working on your skills. In the end, it’s only about enjoying your work & time.